8counts respects your concerns about privacy. This Online Privacy Policy (“Policy”) explains what personal information we collect through our websites and online services, how we use it, to whom we disclose it, and how we safeguard personal information. Unless indicated otherwise, this Policy applies only to personal information collected through the websites, microsites, mobile applications, and other online services of 8counts that expressly adopt display or link to this Policy, and then only to the extent indicated (collectively, the “Services”).
By visiting the Site or using any of our Services, you agree that your personal information will be handled as described in this Policy. Your use of our Site or Services, and any dispute over privacy, is subject to this Policy and our Terms of Service (available on this website), including its applicable limitations on damages and the resolution of disputes. The Terms of Service are incorporated by reference into this Policy.
WHAT INFORMATION DO WE COLLECT ABOUT YOU?
We collect information directly from users, such as when they sign up to receive special offers or register for an account with us. We also collect certain information automatically by using our Site or Services. We also collect information about you from third parties.
INFORMATION YOU PROVIDE
We collect the information you enter on our Site or provide us in any other way. When you purchase from us, we collect information from you, create an account (offered as a convenience to customers but not required), request information, submit a review, or otherwise contact us. The type of information that we collect from you depends on your interaction with our Site and your use of our Services. Still, it may include full name, mailing address, billing address, telephone number, email address, payment information (for purchases), social media account name, social media account handle, birth month, gender, age range, location data, and any other information that you choose to provide.
INFORMATION WE COLLECT AUTOMATICALLY
We automatically collect the following information about your device and your use of our Site or Services through cookies, web beacons, and other technologies: your domain name; your browser type and operating system; web pages you view; links you click; your IP address, MAC address, Unique Device Identifiers (UID), and other persistent identifiers; the length of time you visit our Site and or use our Services; and the referring URL, or the webpage that led you to our Site. We use this information to monitor and improve the Site and Services, enhance your online shopping experience, and enable us to provide you with an easier and more personalized experience and level of service. On some of our Sites, we may combine this information with the personal information you provided.
WHAT ABOUT CHILDREN ON OUR SITES?
Our Site and Services are not designed for persons under 18. We do not knowingly collect personal information from children under the age of 13. If we become aware that we have inadvertently received personal information from a child under the age of 13, we will delete such information from our records.
HOW DO WE USE YOUR INFORMATION?
We use the information, including personal information, alone or in combination with other information that we may collect about you, including information from third parties, for the following purposes that are necessary for the performance of the contract between us to provide you with the products or services you requested or that we consider in our legitimate interests:
- To allow you to create an account, fulfill your orders, or otherwise provide our Services to you.
- To communicate with you (including via email), such as to respond to your requests/inquiries and for other customer service purposes.
- To manage your participation in our loyalty program and provide you with the benefits of the loyalty program.
- To better understand how users access and use our Site and Services, both on an aggregated and individualized basis, to maintain, support, and improve our Site and Services, to respond to user preferences, and for research and analytical purposes.
Based on your voluntary consent:
- To tailor the content and information, we may send or display to you, offer location customization and personalized help and instructions, and personalize your experiences otherwise while using the Site or our Services.
- Where permitted, for marketing and promotional purposes. For example, in accordance with applicable law and with your consent, we will use your email address to send you news and newsletters, special offers, and promotions and to contact you about products or information (offered by us or in conjunction with third parties) we think may interest you. We also may use your information to assist us in advertising our Services on third-party platforms, including websites and social media. You have the right to withdraw your consent at any time, as noted
- Where permitted, for traditional mail marketing. Occasionally, we may use your information for traditional mail marketing purposes. To opt out of such postal mail, please contact Customer Service at the applicable email address listed. If you opt out of direct mail, we will continue using your mailing address for transactional and information purposes, such as regarding your account, purchases, and inquiries.
To comply with our legal obligations:
- To Protect Us and Others. We release account and other information about you when we believe release is appropriate to comply with the law, a judicial proceeding, court order, or other legal processes, such as in response to a subpoena; to enforce or apply our Terms of Use, this Policy, and other agreements; to protect our rights, safety, or property, our users, and others; as evidence in litigation in which we are involved; when appropriate to investigate, prevent, or take action regarding illegal activities, suspected fraud, or situations involving potential threats to the safety of any person. This includes exchanging information for fraud protection and credit risk reduction with other companies and organizations.
